The Value of Loyalty Programs
Loyalty programs can be found all over. They provide great benefits to the customer as well as provide value to the business.
The Value of Brand Standards
Consistency plays an important role in the guest experience. Brand standards are an essential tool to assist franchised hotels delivering the experience guests expect.
A Tale of Two Entrepreneurs
Open an independent hotel or buy a franchise? The pathways that Priya and Fernando followed reveal how their personalities influenced this decision. Learn more in this short video, then consider how your disposition might shape your journey.
Understanding Franchise Fees
There are many benefits to being apart of a franchise. Part of being a franchise is paying franchise fees. Use this document to better understand the types of fees that are typically charged.